When Saving Money Costs You More Your business exists to make money. That’s part of what a business is. The old saying “you have to spend money to make money” is true. But it needs to be balanced. You have to spend enough money to get what you need...
Four Tips For Using Video In Your Marketing Download Planner If Tik-Tok, Vine, and YouTube have shown us anything, it’s that video is the best way to showcase yourself and your products. But even with the rise in video marketing, we encounter businesses who...
Why Your Experience Causes Problems The X-years The very first company I wrote for was a contractor. On his original site I saw one of the most common and most annoying blunders that I find in in marketing writing- the “x years of collective experience”...
Your Marketing Mindset Determines Your Success “Your mindset is like the nose of a plane; where it’s aiming, the rest of the plane will follow.” Your mindset is like the nose of a plane; where it’s aiming, the rest of the plane will follow. If...
Make Sure It’s The Right Fit You need a marketing plan customized to fit your company’s unique needs. But before you go running out to schedule an appointment with a design agency, let me ask you a question. What do you expect from a new website? A lot of...
3 Red Flags that Indicate a Bad Marketing Agency Download eBook “My friend is good with computers, he says he can build me a website for cheap.” Everyone with a computer seems to think they can build a professional website and start making money. And...