Better than “Back to Normal”
What is Around The Block Talk?
A show about marketing advice that works, powered by Blu Bambu.
Marketing Is a Game Changer
Marketing is by its very nature a time intensive process. The results of what you do today will not be visible for weeks or months. And they won’t be easily measured. But if you delay getting started because it’s not convenient or it’s cost is higher than you would like, then you will never see results.
“Marketing requires your attention – constantly.”
Plan Ahead
Since the economic slow-down began a couple months ago, most businesses have dropped their marketing altogether, with good reason. But with quarantines beginning to lift and sectors of the economy looking to open up once more, it’s time to look at restarting your marketing efforts.
But before you do, double-check your marketing so you don’t double-down on campaigns that weren’t working before the crisis.
Here are five areas that you should consider as you prepare to restart your marketing.
1. Audience
2. Messaging
3. Timing
4. Platform
5. Purpose
In Conclusion
Take some time to consider each of these (and check out the infographic for 10 questions you can ask about these areas) so your marketing will be a help and not a hindrance.
And if you want someone to help you review your marketing plan, reach out to us at Blu Bambu for a free consultation. We are ready and happy to help.
Have some questions about your marketing? Schedule a free 30 min. strategy call.
Check Out More Great Articles
How to Impress and Engage Leads From Hello
Creating a strong initial impression with your leads is the only way to get sales quickly and to nurture a lasting relationship for future sales. At...
Build Trust, Win Clients, and Boost Sales with Your Service Process
“When you define your process, follow it, and promote it, you will get more sales.” Have you had trouble dealing with projects taking too long and...
Boosting Social Media Engagement with Automated Marketing
“Automation can help your social media operate more smoothly...”You’ve all heard by now that social media is a requirement for businesses looking to...
